Fashion marketing assignment

Excludes footwear ?????? Menswear Product Examples – Men’s Outerwear ?????? Suits, Jackets, coats, trousers, shorts, t-shirts, sweatshirts, polo shirts, cardigans, sweaters, Jogging pants and sweatshirts – Men’s Underwear Boxer shorts, underpants and vests ?????? Men’s Nightwear, Pajamas and dressing gowns – Men’s Hosiery ?????? Socks Accessories and shoes market definition ?????? Items that are used to complement an outfit nd which are peripheral to the main clothing categories – Shoes, ties, gloves, scarves, belts, hats, caps, cufflinks, tie-pins, handbags, wallets, purses, sunglasses, umbrellas, etc.

Some Market Data ?????? In 2012, consumers in the I-JK spent GBP 19. 8 billion on womenswear, 9. 5 billion on menswear and 4. 7 billion on childrenswear ?????? The fashion accessory market in the US was worth $ 20 billion in 2012 ?????? Accessories accounted for nearly 40 percent, while fragrances and cosmetics for more than 16 percent, of LVMH’s global sales ?????? The global fragrance and perfume market reached sales of $ 33 billion in 2012 ???? What image comes to mind when you hear the word “ marketing”?