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{`Faculty of Business and Law
Deakin Business School
Department of Information Systems and Business Analytics
`}

Assessment 2

This is a group assignment, which requires you to work in a group of 3 – 4 students, to prepare a business case.

Assurance of Learning

This assessment assesses the following Unit Learning Outcomes (ULO) and related Graduate Learning Outcomes (GLO):

Unit Learning Outcome (ULO)

ULO 2: Develop the business case to motivate an IT investment for organisations.

Graduate Learning Outcome(GLO)

GLO 1: Discipline-specific knowledge and capabilities: appropriate to the level of study related to a discipline or profession.

GLO 2: Communication: using oral, written and interpersonal communication to inform, motivate and effect change.

Case Background

Refer to the same case study used in Assignment 1: Rewiring the enterprise for digital innovation: the case of the DBS bank.

This case chronicled the digital transformation of DBS Bank in seeking regional growth amidst new digital era in the Asian banking industry. Led by its CEO, DBS invested heavily in technology and undertook radical changes to 'rewire' the entire enterprise for digital innovation. Key thrusts of its digital transformation strategy involved the revamp of its Technology and Operations organisation, the development of scalable digital platforms, the leverage on technology redesign the customer experience, and the internal incubation and external partnering in seeking new digital innovation.

Opportunity for further IT investment:

Going forward, DBS Bank considers what should be the next steps in their digitization strategy.

  • Where should the bank direct its technology investment dollars?
  • How can DBS systematically assess the opportunities and threats of digital disruption in the banking industry and devise a set of possible strategic response?
  • How can DBS stay at the forefront of financial technology innovation to become truly innovative Asian Bank of the future?

DBS's CEO has considered this very question and has decided to focus on one major area – the FinTech. Financial technology is the new technology and innovation that aims to compete with traditional financial methods in the delivery of financial services.

Take for example, block chain technology. Clear benefits, such as the transparency and immutability of financial transactions, lower transactions costs, are easy for the management team to notice. But are there other less obvious benefits to banks and their customers? What about a range of savings that block chain Assessment Information technologies bring to the table? Are there new services that block-chain could enable such as disintermediation & trustless exchange, single ledger, better security and so on?

Your team has now been tasked with the job of exploring benefits of FinTech (e.g. block chain technology) then deciding in which form they might be integrated into the Bank. Senior management is concerned about regulatory ream and the initial capital costs of block chain technology. First step in convincing the management of your vision is to produce a business case.

Your Assignment

As the head technology adoption team your job is to write a convincing business case that provides sound argumentation for investing in FinTech (e.g. block chain technology) to reach DBS Bank's business objectives. The business case should be aimed at the senior executive team at DBS Bank.

You are to produce a business case guided by the 6-step “Framework for Business Cases” outlined during the live support sessions (This will also be covered in Course 3, Week 1 on FutureLearn). Delving deeper into the business case framework, the 4th step mentions analysis of various options identified in the previous step. Under normal circumstances a detailed analysis of all options would be carried out. Due to time constraints, you are only expected to perform a detailed analysis of your one chosen option in step 4 of the framework.

For further support information about Report Writing, refer to the following Website: http://www.deakin.edu.au/students/study-support/academic-resources/report-writing

Note: Cite all assumptions, references and sources using the Harvard referencing system.

Formation of groups

Students are to work in groups of 3 or 4. Once you have organised who is in your group, you will need to enrol in a group for yourself.

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