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Case Study on Cirque Du Soleil Essay
OpportunitiesThreats They performed on cruise ships and for television and movies. They have specialized their marketing to a point that other companies follow their example. They make their own make up and costumes. They have a plethora of merchandise available for their fans and are now moving into the hospitality field. The only thing they do not do is use animals in their shows, but then they would be lowering themselves to the standards of an everyday circus.