B2b marketing oce and croon case solution assignment

Modularity| Is flexible in how many rolls you want. (4-6)| Flexibility with no of rolls 3-4| Less problems with paper jam for overnight printing| Job interrupt button| Three paper cutters as standard| | Rear loaded. | Risks/concerns XES| OCE| Xerox might cease to exist in the near future| | Using standard no of paper rolls is a risk, Croon would prefer to have four. However three would not be efficient to print 100% overnight. (risk elimination will cost ??? 3500)| | Can probably not met ARBO requirements. (risk elimination will cost ??? 10 000 extra)| | | |

Final answer to question 3 (kind of 5 suggestions depending how you see it): * In some way (indirect) communicate the concerns with the Xes machine as listed above. The reasons are the high cost for the risk elimination plus the eventual problems in the future. * Overnight printing intertwined with the paper jam issue ??? explaining this would emphasize the efficiency with Oce. * Ease of use, Arbo issue, ozone emissions and service organization I would recommend Oce to present as HR issues and therefore motivation and efficiency outcomes.