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Sales and marketing manager and sales and marketing assistant

BSBINM601 Manage Knowledge and Information


Assessment Task 2 Cover Sheet

Student Declaration

To be filled out and submitted with assessment responses

Assessor declaration

Assessor name
Assessor signature
Date
Assessment outcome S NS DNS Resubmission Y N

Feedback

Student result response

My performance in this assessment task has been discussed and explained to me.

I would like to appeal this assessment decision.

Assessment Task 2: Information and knowledge management project

Task summary

Required

  • Computer with Microsoft Office and internet access

  • Briefing Report Template

  • Forecasts Spreadsheet Template

  • Information Management Policy and Procedures Template

Timing

Submit

  • Email with Briefing Report and Forecasts Spreadsheet attached

  • Email with an invitation to join a Dropbox account

Assessment criteria

For your performance to be deemed satisfactory in this assessment task, you must satisfactorily address all of the assessment criteria. If part of this task is not satisfactorily completed, you will be asked to complete further assessment to demonstrate competence.

Re-submission opportunities

You will be provided feedback on their performance by the Assessor. The feedback will indicate if you have satisfactorily addressed the requirements of each part of this task.

Assessment Task 2 Instructions

King Edward VII College has been operating since 2015. The College is based in Melbourne CBD and has an additional campus in Sydney. The College offers a range of courses in management, marketing, human resources and international business. It currently has 195 students enrolled across all of its courses and both campuses. Courses are offered at all levels, from Certificate II to Graduate Diploma.

King Edward VII College is very popular due to its competitive pricing structure, innovative teaching methods and state of the art facilities.

You will also be required to look at various data storage and access systems that could be adopted, and that have the potential to grow with the business.

Complete the following activities:

  • Financial Policy and Procedures

  • Financial Data

Your report is to include the following:

  • A review of business performance data

  • Identify further sources of information on VET

  • Analysis of trends

Business expansion briefing report

Introduction

In the year 2016 there was a small profit as expected in the business plan as it was the first year of operation and the number of students enrolled was also less. This has been captured in the exception report as well.

Over the year in 2017 the huge increase in profits has been seen as in line with the business plan.

Forecast for 2019

Using trend analysis based on previous profit and loss amounts, data provided by Administration and Marketing, the forecasted sales and expenses and profit or loss for the upcoming two years are as follows.

Net sales $5,088,000

Total expenses $2,300,150

Customer Feedback

Review the student feedback and identify any staffing issues which may impact the future growth.

Changes in Industry/ Government legislation affecting students

Adverse effects of government policies

In comparison, in the same year, there were 1.5 million higher education students enrolled with an Australian higher education provider, and 3.8 million school students enrolled in Australia.

Of those VET students for whom the relevant information is recorded:

For domestic students, 65.7% reside in major cities, 31.5% in regional areas, and 2.9% in remote areas. Australian Bureau of Statistics population figures for 2017 showed that 71.8% of the population lived in major cities, 26.2% in regional areas and 2.0% in remote locations.

Decision process

Following are company’s strategic objectives:

1. To be a leader in vocational education and training

1. Sustain excellence in training and assessment

2. Promote innovation across all of our business operations

Network-attached storage. Network-attached storage (NAS) provides fast, simple, reliable access to data in an IP networking environment. NAS solutions are suitable for small and mid-sized businesses needing large amounts of economical storage that multiple users can share over a network. And given that many small businesses lack IT departments, NAS solutions are easy to deploy, centrally manage and consolidate.

Sensitivity analysis

Describe how the data that you have used to arrive at the business options is both valid and reliable.

The data that has been taken for the preparation of this briefing report is taken from the reliable sources and company financials have been taken into consideration.

2 Fail to satisfy clients demands.

  1. Send an email to the Management Team (your assessor).

Dear Mr, Mike

I have attached the project charter for the Native Bush Spices Australia websiteproject below. The charter includes the following:

●Project Budget

Please do not hesitate to contact me should you require further information.

Begin by summarising each part of your report, answering any questions asked by the team members.

When you have finished summarising your report, ask the Management Team of they would approve the proposed campus expansion.

  • Asking questions to identify required information

  • Responding to questions as required

In order to test the new system, send the Management Team (your assessor) an invitation to join your Dropbox account.

a. Create an account on dropbox.com.

  1. Develop a Communication Plan

Develop a communication plan to ensure that all stakeholders are made aware of the campus expansion and the new data storage system.

  1. Develop an Information Management Policy and Procedures.

Use the internet to see what other, similar, companies have developed for their information management.

You are required to demonstrate that you can file all of your records in a logical structure.

Create a folder in your Dropbox account for this purpose.

The text of the email should be in grammatically correct English, written in an appropriate (polite, business-like) style.

It should introduce and summarise the contents of the attachments and seek their feedback.

  1. Review Communication Plan

In your Dropbox account, use the feedback that you have received to update your Communication Plan.

  1. Send an email to the Management Team (your assessor).

The text of the email should be in grammatically correct English, written in an appropriate (polite, business-like) style.

Assessment Task 2 Checklist

Student’s name:
Did the student: Completed successfully Comments
Yes No
Review staff survey results, customer feedback and business performance data in order for them to write their Briefing Report?
Identify and analyse potential business problems and issues?
Identify the information that the Management team required to reach a decision on campus expansion and the new data storage system?
Source and gather reliable, relevant information?
Describe the reliability and validity of the information that they have collected?
Describe, and use, formal and informal networks to access corporate information not held in formal systems?
Ensure that the objectives of the report are clear, relevant and consistent with the decisions that are going to be made?
Identify patterns and emerging trends and interpret causes and effects?
Make statistical analyses and interpretation of financial information?
Undertake sensitivity analysis on proposed options?
Write documents that reflect a logical approach to evaluating the evidence and drawing conclusions?
Create an information management system that meets information processing objectives?
Write a report that used valid and reliable information to support decisions?
Write risk management plans that include actions that would mitigate the effects of the risk?
Evaluate financial data using quantitative methods to assist with the decision-making process?
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