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The rate of which technology changes has affected the composition of the decision making unit.discuss assignment
For an effective decision to be made, the organisation must be able to forecast the outcome of each option as well as the de-merits based on linear programming, sequencial decision making, forecasting and simmulation. There are lso other different factors that lead to the design and composition of the organizational buying centre. These include the company external factors, product characteristics, organizational characteristics like centralization, purchase situation the composition of the DMU, it is necessary for one to discuss each element ineptly in reference to technological systems that are used to enhance the decision making process.
These systems include; ?????? Web-based ERP (Enterprise Resource Planning) e-MRO (Maintenance, Repair and Overhaul) e-sourcing e-tendering e-reverse auctioning e-informing e-market sites. Electronic Data Interchange (ED’) Initiators Initiators have been defined as those who recognize that there is a need to be satisfied or a problem to be solved. This might come from a drive of efficiency and to the fact that some equipment will need replacing. Initiators identify the need for a new purchase while exposing the weaknesses of the previous product.
Examples include secretarial staff and guards used to be the greatest hindrances on the asymmetry of information within Now, technology has drastically improved the composition of the DMU in terms of information technology as the participants of the buying centre can communicate directly through emails, video conferencing and virtual private networks circumventing the red tape associated with gatekeepers. Therefore as more influencers have access to the decision makers and are included in the list of potential suppliers then the buying centre will increase in size and become even ore complex.
In the Semantic context EDI (or Linked Data) , is one of the main technological cornerstones of Semantic Technologies for the improvement of E- Procurement. Linked Data describes a method of publishing structured data so that it can be interlinked and become more useful. Currently research works are arising from a semantic perspective in order to solve and improve the interoperability, privacy, trust, quality, provenance, integration, transparency, lifecycle, etc. issues of this context.
Buying communities can access preferred suppliers’ products and services, add to shopping carts, create requisition, seek approval, receipt purchase orders and process electronic invoices with integration to suppliers’ supply chains and buyers’ financial systems. However, it should be noted that these technological systems does not change the composition of the buying unit but has the potential to yield important improvements in the efficiency of individual purchases, the overall administration of public procurement nd the functioning of the markets for government and private sector contracts.
The technology in this area may make it possible to automate the processes involved in the E-Procurement context. Deciders R. R Reader et al (1991) defines deciders as the ones who make the final decision in an organisational purchasing process. Their roles bear the responsibility of carrying the final order. This could be senior managers or agents acting on behalf of the organisation. Deciders reviews information provided from lower down the decision making process, i. e from buyers, gate keepers and the original initiators.
Information is timely communicated through e-mails, skype, websites, mobile communication and any other modes of communication. Hence reducing uncertainity in decision making. Influencers Kotler P, et al (2008) defines influencers as those people who may have a persuasive role in relation to the may be specialists who make recommendations based upon expirience and their knowledge of products and services. These may include consultants employed by organisations who help deciders make the final decision.
Lawyers can also be classified as influencers in the sense that they offer legal advise which indirectly influences decision making processes. The rate of technological change has not left influencers untapped. There has been greater relevance within the buying centre as purchases have become complicated. Industrial customer satisfaction as a relationship-specific construct describes how well a supplier meets a customer’s expectation in the following areas: product features, product-related information, services, order handling, complaint handling, interaction with salespeople and interaction with internal staff.