Effects of advertising on positive and negative assignment

Many years ago, we don’t have advance teachnologies all over the world, we just write down kind of key words on the papers, someone take the billboard of papers show information to somebody, that means advertising. Then, we are developing all the way, people who invent phone, television, internet, newspaper or something like hi-tech, we have more and more widest advertising in the world. In 2007, the largest number of complaints were received about television advertisiong in New Zealand. Above diagram. (Authority, 2011) 2. ADVERTISING EFFECTS Advertising is paid, non-personal communication that is designed to communicate in a creative manner, through the use of mass or information-directed media, the nature of products, services, and ideas. Advertising like coin has two sides on here, one thing is positive, other is negative. We have to balance it, control the concept of advertising show people. Different advertising has different effects, purpose. We cannot live without advertising in the life, wherever we can say advertising around the world.

Advertising may influence consumers in many different ways, but the primary goal of advertising is to increase the probability that consumers exposed to an advertisement will behave or believe as the advertiser wishes. (Licensors, 2011) 2. 1 Positive 1. Provide information to people, and build a relationship between provider and customer. Basic function is helping people know information from it. Customer can know what logo, brand, capability, function, price or something from advertising. 2. Increase consumption, increase demand. A good advertising will be attracting interest of costumer, influent desire of purchase. . Improve competition, development and promotion. It was one important way to competition in market by companies. When a new product will come into the market, it’s difficult to sell products if people don’t know the name, purpose, price or something. So, advertising is really useful for organization. 4. Introduction, direction. Introduce new products to people and guidance people purchase it. So many same products come into the market, just different brand. And good advertising will straight tell customer which one would be best choice. 5. Positive our life, nurture emotion. Actually, ood advertising is art. Some creativity and innovation will be show up. Lovely background, music, amazing skill of design, influent people better. We can learn new ideas and innovation from advertising. 2. 2 Negative 1. Cheating. Some provider and advertiser didn’t show true information of products to people, overstate product’s capability, misdirect customer trade, and some advertising in order to cheating for people. Actually, it’s totally different when you purchase, is not reality description of advertising. 2. Is not good for society when the advertising has bad concept and disgusting behavior.

And some funny happened, course the Toyota truck too much power. 3. 2. 1 Positive Some one will say, 1. We can learn benefits and knowledge from those advertising of car, we can know the different brand of car all over the world. 2. The car advertising show people what capability of car they have, and it show people what skill of design they have. 3. We can know how much brainpower in the car? And what’s value on the car? And how much safety on the car? 4. Increase incomes from advertising, is better to competition in the market. . 2. 2 Negative Some negative points on here. 1. The car advertising influent young people, they will buy car to drive fast, some car is really fast drive in the advertising, so reflect how much speed for this car, show up ability of speed. 2. Some car will drift in advertising show people how much power it has, straight influent people buy this car to practice skill of drift car with cool. 3. Perhaps, some car advertising is not true, is overstate appearance in the society, misdirect customer purchase. 3. 2. 3 Self-Opinion

In my opinion, car advertising just like performance, we just optic know by means of advertising, good advertising will be easy transfer more information to people, we’ll easy understand what it is objects. Car advertising influent young people, could be one way of overstate description as possible, such as car can be flying, competition speed with battle plan, the totally responsibility belong to advertiser or designer, they didn’t design reality life, in order to impact of advertising. We can learn best useful information is how much convenience of function on the car.

While they are making an advertising campaign, make sure that their creativity sells the benefits of the product and not the product. (Mirza, 2011) ??? Importance of Colors – Audiences do not like to see dull advertisements on TV channels or in magazines. At times colors can become identification of the brands for instance red color is mostly associated with red color. It does not matter if they making a commercial for TV or if they are advertising in print media, you need to use bold and beautiful colors to make their ad look beautiful and to grab the attention as well. (Mirza, 2011)