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Bmih6005 Organisational Consultancy And Management Assessment Answer

Question:

  • Identify with the role of a management consultant and initiate and carry out a project that is of strategic relevance to an organisation;
  • Undertake a systematic analysis of data and produce a report that critically evaluates arguments and assumptions, draws realistic and appropriate conclusions and makes sound and informed judgements to achieve a solution(s).

What is a consulting report?

A consulting report is usually prepared by an expert for a client or company that doesn’t have the time or knowledge to do the necessary research and write up a report. Preparing reports is usually part of a consultant’s job description. Here is the requested layout for your report.

Date report delivered to client – this will need to be any date up to the date of your final submission point for this assessment. Remember though that things can change very quickly within the current situation and you need to consider the impact of the pandemic on the industry as well, so do not write to far in advance as this could impact on your assessment of your chosen location.

Use clean, conservative fonts: Sans Serif fonts such as Times New Roman, Arial, Calibri

Avoid handwritten or calligraphy-style fonts. Or any fonts that are hard to read.

Brand your cover page template by using the client’s logo, brand colours and font. Your font, images and text should all work together in design harmony. The best way to avoid sending mixed messages.

Choose the colour scheme, icons, font and images that you use in your consulting report cover page carefully. They should give readers a rock-solid idea of what they’re about to read.

When in doubt: keep your design as simple as possible.

Optional: use photos to set the tone for the report’s content. There are two types:

A photo that represents the industry or a metaphorical photo, like plants to represent growth.

An executive summary is a short description of the contents of a report. It goes before the introduction in a typical report. It should not include high-level information but instead facts and figures from your findings, plus any recommendations.

The difference between the writing of an academic report where the executive summary is a short section and not included within the marking to actually writing a consultancy report for professional purposes is that decision makers (within the industry) may only read the executive summary of a consulting report (and skim the rest). So, your word count will be considered and marked and should make up pend the most time on this section.

To test if you are putting your consultancy report together properly you can show the executive summary to someone not involved in your studies - Do they feel like they get an overview of the report and do not have to read further to understand it? If they feel confused or that they are missing information, you need to adjust this section. Consultants should write an executive summary after they write the rest of their report. Only then will you really understand what information to include.

This is in addition to the individual sections that you will have covered. But summarised, so that the reader (your client in this context), can read this quickly and understand your assessment.

Problems/issues to be addressed.

Methods to be used to analyse the problem/issue (Here you will write about your intention to use SWOT and PESTEL and why you have chosen those two methods. You can if you choose to use other audit methods also, such as observation of work placed practice, but make sure if you do so that you support this well with in text citations (even a professional client will want to know what supports this report)

Scope & analysis

This is the section where you will be describing the hotel, so setting the scene for the report, write about location, room number, age of the hotel, recent feedback, are there any now problems for example, bad reports in the media. Has it developed a positive reputation for certain events, such as being a must have wedding venue- so really describing the background of the operation. This will allow the reader to understand the scope of positives and negatives and the impact your recommendations may have for the organisation. Within this section you should be using a PESTEL and SWOT analysis, these can be set in table format and are included within your word count. Remember that when you insert you text into your table, then it is recommended that you also summarise this within paragraphs after this to give a fuller explanation. Really think about the analysis and research the hotel that you have chosen. It is accepted that you will be using online information predominantly so make sure that this is the most relevant that you can find to support your writing. A client would not appreciate outdated information about their hotel being presented to them within a consultancy report.

Main Body

When you have analysed your hotel (or individual department), then you need to think of imaginative ways in which the operation can be improved. This will allow you to consider a wide range of management techniques, does the staff training programme need to be enhanced? Does that relate to some of the problems that have been noted on review sites? For example. Are there problems mainly environmental? This does not need to be external to the hotel but could be that refurbishment is needed.




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