Bus5Smm Sustainable Management And Marketing Assessment Answers

Answer:

Introduction 

The aim of this research is to discuss about the various sustainability issues including wastewater, pollution, and energy issues. Plastic collective has been chosen in the task as an example to define and explain the sustainability issues in the competitive market. The paper portrays that how Plastic collectives determines sustainability issues and how it overcomes on these challenges by concentrating and focusing on the strategies and approaches. Along with this, a brief information about the functions and theories of Plastic collective also have been presented in the report. Some recommendations that support Plastic collective in overcoming the sustainability issues and challenges also have been portrayed in the task.

Plastic collective helps in transforming into recycling income for societies. The primary object of this company is to detect waste plastic and pollution in isolated communities. It further allows people to seek innovative ways for their societies and offer state of the art instruments, methods and training, and development for those people who want it. The company is engaging and working with societies to increase funds and profitability with preventing costs and challenges. In 2016, Louise started Plastic collective to build and generate the Shruder and provide educational and learning package for inaccessible communities. Louise is dedicated towards the reduction of plastic waste and believes that education is a significant and effective factor to global and innovative change. Louise built and improved a mobile recycling machine, equipment and an educational and learning program identified and monitored on the chemistry of plastics and how to convert waste into valuable items. The company is becoming a plague global with 370 million people on the 4000 Islands in the Asia Pacific area lacking safe waste management. The solution of Plastic collective company is based on the 3 basic and unique pillars. The three pillars include engaging with people, producing new materials and creating with reliable and effective machinery and techniques like Shruder machine (Linkedin, 2018). In today’s globalization world, the company is maximizing and enhancing the outputs and profitability by detecting the wastage and pollution.

The significance of Plastic collective 

Plastic collective focuses on the pollution, wastage and greenhouse gas emission in order to make a positive and favorable working environment. The company is conducting workshops and seminars to detect plastic and waste and pollution. It plays a significant and major role in eliminating the waste material as it also contributes positively to social responsibility and sustainability. The goal of the company is to offer the Shruder program and session to the 4000 remote and remote societies, where the waste collection is mainly non-existent and convert the plastic waste economy. It is also investigated that Plastic collective also save energy and resources in the competitive market to cope up with rivals. It is controlling and managing pollution to make healthy and happy to the community.

Sustainability issues in Plastic collective 

Sustainability is a process and procedure of maintaining change in a balanced fashion, in which the development of resources, the assistance of investments, the introduction of technological development and improves both the future and current potential to meet the human aspirations, expectations and needs (Finch et al, 2013). Along with this, environmental sustainability is a capability or ability to maintain rates of pollution creation, renewable resource harvest and non-renewable resource depletion that could be continued indefinitely. Sustainability is an effective discipline within the business and environmental fields (Gleeson et al, 2010). It is stated that the company is entertaining tremendous issues and challenges while operating and managing the business internationally. It is no wonder scientists have predicted over 8 million tones of plastic are entering sea every year.

It is no surprise that the most developed and affluent nations produce the waste. The countries like the UK, US, and Australia have an average plastic consumption rate of approx 50-70 kg person per year, as compared to less wealthy and developing nations like Indonesia, China and Philippines with 10-50 kg of plastic waste per person per year. Various sustainability and environmental issues are being handled and encountered by Plastic collective while initiating the business globally that may influence the growth and progress of the firm. Following are sustainability and environmental issues that being faced by Plastic collective.

Economic impact: The trust cost of waste plastic pollution has been predicted at $13 billion/years in health issues, shipping, habitats, tourism, and many other issues. The current environmental issues indicate a remarkable measure of danger to health and well being of creatures and animals.

Society safety and health concern: It is portrayed that Plastic collective adversely affects the health and safety of people in the global market. Plastic waste and pollution are the biggest pressing environmental issues or challenges in today’s global world with a predicted 8 million tones of plastic entering the oceans each year. Due to lack of proper and adequate waste collection, the company is facing several health and safety issues (Dambrosi, 2018).

Effects on marine life: The amount of carbon in the water and environment is constantly to be the biggest concern across the globe. It further directly influences the sustainability and environment of the country.

Infrastructure and collection: One of the vital and ongoing issues that faced by the company is the collection and infrastructure issue. It is seen that isolated societies are affected or influenced by poor waste management, expensive transport costs, and poor infrastructure. Poor waste management and infrastructure issues also may impact on the operations and initiatives of the Plastic collective. Further, it also hampers brand image and reputation of Plastic collective (Conserveenergyfuture, 2018).

Habitat and wildlife impact: The movement of plastic from land to sea has various impacts on the habitats, marine life, fish communities, and destroying reefs. It is a major concern that is being dealt by Plastic collective while functioning in the international market (Ostrom, 2009).

Adverse impact of tourism: It is reported from the various studies that plastic pollution put adverse impact on tourism and it hampers the image of the tourism sector. It directly affects humans, wildlife habitats, wildlife, and waterways by affecting the ocean in various ways. It further reduces income level, profitability, and revenue (Enviornmentalprofessionalnetwork, 2018).

Pollution issue: One of the vital and major issues that influence the activities and operations of Plastic collective is pollution. The means of transport people use everyday journeys are one of the biggest causes of CO2 emissions and air pollution. Fossil fuels are major things of the past. As for mobility, these polluting choices or sources have been recycled by the mixture and more innovative hydrogen technology and resources in private vehicles as well as public transports. In this way, pollution influences the long-term sustainability and returns of the company adversely (Montiel, 2008).

Sustainability strategies and practices of Plastic collective 

To overcome the various sustainability issues and challenges, the company implements ample of strategies and practices that are drawn below.

Recycling strategy: It is investigated that recycling is a major strategy for maintaining effective and unique resources. Recycling programs are vital and remarkable for detecting overall disposal costs and expenses. By implementing this strategy, the company can save energy, employment, and energy in the global market (Carrigan, Moraes, and Leek, 2011). Along with this, the recycling strategy helps in carrying day to day business activities and actions.  It is seen that the recycling strategy is a significant and fundamental phase for reducing and eliminating the adverse impact of waste and pollution as it also helps in making a healthy and unique atmosphere in the country. By initiating recycling strategy, the company can stop the plastic and water wastage. A recycling machine and educational sessions are conducted by the company to save health and life of people. These educational programs further help in determining and evaluating the adequate use of plastics. The Shruder programs and sessions have been implemented by the firm to offer societies end to end and innovative plastic recycling solutions. The mobility of Shruder program and session permits recycling machines and tools to eliminate and detect the wastage in Islands and isolated areas (Montiel, 2008).

Reduce waste strategy: Eliminating and reducing waste in mixture with recycling can minimize methane emission, save power and maximize forest carbon sequestration. Waste reduction steps or actions including buying and reusing used or recycled items, buying fewer items and choosing items in less packaging that can end up in a landfill (Prothero et al, 2011).

Conserve water: One of the approaches that being used by the company is conserving water. Preserving or conserving water further help in saving water resources in near future. Easy and effective way to preserve water includes planting a native garden and low flow fixtures in kitchens and bathrooms (Fischer, 2010).

Reduction in waste: It is investigated that the reduction in waste helps in detecting and preventing illness, and health issues. There is a high need to reduce waste and hazardous in the environment that helps to promote and enhance the community. Ignition is another approach to ignore and reduce the disposal of plastic waste in the competitive market (Ansell and Gash, 2008).

It is examined from the various research that attainment of high and effective growth rate with optimum utilization of resources and using better management practices and approaches to detect the emissions and discharges is the requirement and need of the hour. Code of ecologically sustainable business growth and success was built and improved aiming to involve the top management and managers of Plastic collective and seek voluntary engagements and commitments towards eliminating and improving the consumption of water, energy and other natural resources and encourage ecologically sustainable and innovative growth in the firm. Contributing and participating organization commit to detect and minimize their effect on the international environment by completing a corporate and unique inventory of their greenhouse gas emissions based on the quality management system (Cookmedical, 2018).

It is seen that waste and consumption are not going away, but Plastic collective always consider new choices and options for minimizing waste, pollution, emissions, and utilization of natural resources. It is portrayed that the company uses various sustainability approaches and practices in the competitive market to protect the customers, communities, and employees (Spaargaren, 2011). The firm seeks the most efficient and effective balance of time, technology, and transportation to get products and resources to people in an effective way that reduces any adverse impact and effects on the environment. The company is always working to eliminate accidents that can endanger the company’s communities and workers. It is also needed to determine and measure sustainability so that plastic waste management might be handled and managed in an efficient way (Greenbusinesscentre, 2011).

Sustainable theories of Plastic collective 

There are enormous sustainability theories implemented by Plastic collective to reduce waste and pollution. The sustainable theories of Plastic collective are presented below.

Zero waste theory: It is a significant philosophy that promotes the redesign of resource life cycles so that all the products and resources are reused. By using this strategy, the company can transform the wastewater globally. This theory is an objective that is visionary, ethical, economical and efficient to direct and control people in changing their practices, trends and lifestyles to imitate sustainable natural cycles where all discarded materials are created to becomes resources for others to utilize. This theory helps in further preventing wastage by recycling and reuse. It further focuses on the distribution system to reduce and avert the waste (Greenbusinesscentre, 2011).

Balance theory: The balance theory helps in dipping the waste material that is sent to seas and oceans. Various actions and steps are taken by the company to motivate the implementation of approach and improving the working environment (Csdila, 2018).

Four capital model theory: There are four different types of capital in each community, they are namely financial capital, human capital, environmental capital and manufactured capital. This strategy is used by Plastic collective to maintain and create sustainability in the community (Sarkis, Gonzalez-Torre and Adenso-Diaz, 2010).

Functions of plastic collective company 

The significant functions of Plastic collective Corporation have been detailed below.

Role of planning 

It is seen that planning is considerable and effective to meet the long-term objectives, targets and goals of Plastic collective. With the help of planning, the employees could participate in decision-making process along with this, effective planning helps to cope up and compete with competitors in the market. Aside this, planning helps in reducing and eliminating plastic waste material in the global market (Cooren et al, 2011).

Role of organizing 

It has been found that Plastic collective operated and engaged in formulating the recycling and reuse of plastic waste resources to transform waste and pollution. Organizing function further helps in preserving energy and improves the efficiency of workers (Klewitz and Hansen, 2014).

Role of leading

Leaders, local bodies and communities help the company to detect waste and increase profitability in the international market. It is very significant to reduce plastic waste management issues in the marketplace. It is portrayed that leadership styles are a crucial role to attain desired targets and goals in Plastic collective. The leaders augment and improve morale and trust of the workers to motivate them for participating in various social awareness programs that help to prevent waste and pollution in the competitive market.

Role of control 

Controlling plays a fundamental role in managing business activities in a hassle-free manner. Controlling further could able to prevent the impact of environmental pollution and waste (Cooren et al, 2011).

Recommendations 

Plastic collective must use optimum resources and technology to handle issues related to sustainability, waste, and pollution. The company further should focus on safe waste management to avert this issue in the global market. Educational and training programs and seminars must be used to provide various practical solutions in the competitive market. Plastic collective has launched the plastic neutral certification for the companies where they could offset the amount of plastic they utilize trough direct sponsorship of a Shruder program. Along with this, funds shall be collected to fulfill the needs and wants of the community. It is further analyzed that the company should organize some educational seminars and programs to increase awareness among the people related to sustainability and corporate social responsibility. Optimum utilization of resources must be done to detect the waste disposal volume and pollution in the international market. An effective code of conduct and sustainability shall be exercised by Plastic collective to run the business smoothly.

Conclusion 

It is evaluated from the above discussion that Plastic collective is working towards the attainment of long-term mission and objectives related to sustainability and energy consumption. It is investigated from the above-mentioned limelight event that the company uses Shruder machine and technology to manage and control the wastewater and pollution. It uses innovative theories, strategies, and practices to measure and overcome sustainability issues. It is further summarized from the above research that Plastic collective uses dynamic approaches to eradicate waste and pollution issues. The above analysis reveals that management functions that performed by the managers or leaders are helped to promote the employees towards the attainment of goals and objectives.

References 

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Carrigan, M., Moraes, C. and Leek, S., 2011. Fostering responsible communities: A community social marketing approach to sustainable living. Journal of Business Ethics, 100(3), pp.515-534.

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Cooren, F., Kuhn, T., Cornelissen, J.P. and Clark, T., 2011. Communication, organizing and organization: An overview and introduction to the special issue. Organization Studies, 32(9), pp.1149-1170.

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Finch, J., Bell, S., Bellingan, L., Campbell, R., Donnelly, P., Gardner, R., Hall, M., Hall, S., Kiley, R., van der Stelt, W. and Sweeney, D., 2013. Accessibility, sustainability, excellence: how to expand access to research publications. Executive summary. International Microbiology, 16(2), pp.125-132.

Fischer, T.B., 2010. The theory and practice of strategic environmental assessment: towards a more systematic approach. Routledge.

Gleeson, T., VanderSteen, J., Sophocleous, M.A., Taniguchi, M., Alley, W.M., Allen, D.M. and Zhou, Y., 2010. Groundwater sustainability strategies. Nature Geoscience, 3(6), p.378.

Greenbusinesscentre.2011. Mission on sustainable growth [Online]. Available from https://www.greenbusinesscentre.com/msg/ [Accessed as on 20^th October 2018].

Klewitz, J. and Hansen, E.G., 2014. Sustainability-oriented innovation of SMEs: a systematic review. Journal of Cleaner Production, 65, pp.57-75.

Linkedin.2018. About us [Online]. Available from https://in.linkedin.com/company/theplasticcollective [Accessed as on 20th October 2018].

Montiel, I., 2008. Corporate social responsibility and corporate sustainability: Separate pasts, common futures. Organization & Environment, 21(3), pp.245-269.

Ostrom, E., 2009. A general framework for analyzing sustainability of social-ecological systems. Science, 325(5939), pp.419-422.

Plasticcollective.2018. Plastic issue [Online]. Available from https://www.plasticcollective.co/plastic-waste-issue/ [Accessed as on 19^th October 2018].

Prothero, A., Dobscha, S., Freund, J., Kilbourne, W.E., Luchs, M.G., Ozanne, L.K. and Thøgersen, J., 2011. Sustainable consumption: Opportunities for consumer research and public policy. Journal of Public Policy & Marketing, 30(1), pp.31-38.

Sarkis, J., Gonzalez-Torre, P. and Adenso-Diaz, B., 2010. Stakeholder pressure and the adoption of environmental practices: The mediating effect of training. Journal of Operations Management, 28(2), pp.163-176.

Spaargaren, G., 2011. Theories of practices: Agency, technology, and culture: Exploring the relevance of practice theories for the governance of sustainable consumption practices in the new world-order. Global Environmental Change, 21(3), pp.813-822.