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Busn3001 Competitive Strategy And Inovation Assessment Answers

Questions:

You are required to read the case on Richard Branson and the Virgin Group and prepare a board level Powerpoint presentation that addresses the following questions:

1.What common resources and capabilities link the separate Virgin companies?

2.Which business if any should Branson consider divesting? What criteria should he use in deciding what new diversification strategy to pursue?

3.What changes in the organisational structure and management systems of the Virgin Group would you recommend?

Knowledge and Understanding

  1. Recognise, consider and address macro-economic trends in a changing world and their impact on business whilst evaluating competitive, organisational and ethical values.

Subject Specific Skills

  1. Develop appropriate policies and strategies within a changing environment for a variety of organisations, to meet stakeholder interests.

Key Skills

  1. Develop and demonstrate key communication and time management skills.
  2. Demonstrate critical thinking and creativity: engage the creative processes in self and others; organise thoughts, analyse, synthesise and critically appraise alternative strategies and choices.

Answers:

Tester Strength

The testing team is one who is like co-owners of the project who shares an equal responsibility for getting correct application out to the customers with high quality, on schedule along with matching the expectations of all the requirements.

The testing has very good understanding of quality assurance aspects for the Android application development. In today’s world quality is the backbone of any commercial successful product which directly implies that the quality assurance team plays a very significant role in the development of La café android application.

Weaknesses

A Testing team has to wear several feathers in during the project and play different roles in today’s challenging times and due to multi dimensions they let loose few things of the project.

The team combination is not good for this Android application project for La café’, there are more conflicts then resolutions for the application.

Role played by me it to define Quality Metrics

  • I have defined the quality standards as well as metrics for the android application development.
  • I have worked with all stake holders to make sure that these quality standard is revised, bolted as well as settled upon.
  • I have made the all the stake holders aware of the Quality environment plus resolve every query related to Android application.
  • I have created the list of milestones along with checkpoints plus have set measurable principles to crisscross the excellence on appropriate base.
  • I have characterized the procedures for test arrange and a few periods of testing cycle.
  • I have done the Planning and also booking for a few points of reference in addition to undertakings for alpha and beta testing.
  • To ensure all improvement errands meet quality criteria by means of test arranging, test execution, quality confirmation and issue following.
  • Work nearly on the due dates of the venture.
  • To ensure the group is concentrating on robotization alongside manual testing.
  • Continue increasing current standards and models of all the quality procedures with each venture.
  • To set procedures for test arrange audits and guarantee that that test arranges get assessed by all partners.
  • To push group constantly to develop.
  • To audit test procedures and see that all the different sorts of testing like unit, useful, execution, stretch, acknowledgment and so on are getting secured.

Things went well during the project

  • Set Quality benchmarks for the groups in different new testing advances in the business. This may incorporate finding new techniques for mechanization testing and everyday work forms like spry and scrum for this android application.
  • Developing a group and picking right number and aptitude set of assets.
  • Allocate different undertakings to the clients according to quality of person.
  • Defining up objectives and goals for different individuals from the testing group
  • Persuading group and taking useful speedy choices.
  • Finding and orchestrating social, practical, non-utilitarian preparing requirements for the group
  • Sort out activities which force quality improvements
  • Consulting with upper administration with powerful abilities to purchase in the thoughts.
  • Guarantee that the profoundly energetic condition is making in the group.
  • Guarantee that Rewards are given for every accomplishment in the group.

What did not go as expected

  • Evaluating status reports from group directors and taking suitable activities as needs be.
  • There was no point of convergence of contact for the group for every one of the accelerations identified with testing and Quality confirmation amid the advancement of this android application.
  • Sending crisp as well as clear status to the higher management was not done correctly.
  • To create and define risks contingencies and plans.
  • Not able to get feedback from management when and wherever necessary.

Things not under my control

  • Comprehension and characterizing zones to figure the general hazard to the venture.
  • Making systems to moderate those dangers and take fundamental measures to control the dangers.
  • Attention to all the partners for the different dangers
  • Make reinforcement gets ready for all the testing procedures.
  • Have group gatherings at fitting time to comprehend and survey the present dangers and persuade group to determine the same.
  • Guarantee that the few testing and approval procedures are enhanced persistently.
  • Rouse group to enhance the productivity so that the time spared can be utilized as a part of various work ranges.
  • Challenge the group persistently to move towards computerization for every single day by day work
  • Distribute the changes to every one of the partners and portray the upgrades utilizing information focuses.
  • Make quarterly turning points for yearly change undertakings and set due dates for the group to finish them.
  • Work with the advancement group to guarantee that the quality designers get able bolster like computerization snares or investigate assembles any place and at whatever point conceivable.
  • Guarantee a few quality change apparatuses like code scope for payment system via mobile application, memory breaks are a piece of the improvement cycle, if there should arise an occurrence of contentions resolve by means of upper administration. 

Things to do differently

  • Manufacture excitement and camaraderie with non-work exercises and acknowledgment, take part in discourses of innovation and test approaches/arrangements with the group, recognize qualities of the colleagues and use them inside the tasks, construct an inspirational state of mind and gain from past missteps, build up group vision and goals with a group sanction, give dependable independence where conceivable. Making this positive group climate shows both administration and administration capacity.
  • Concentrate on the information that is being imparted back to partners, from your discoveries as a component of testing – the information ought to be in setting of "how" the conduct watched is unfavorable to the target of the element or application being created.
  • Distinguish however much data about your discoveries that assistance track the underlying driver of the issue, and figure out how to offer your approval and investigation benefits as every now and again as could reasonably be expected to the designers on the group.
  • As opposed to show up as a "guard" of value, figure out how to present discoveries and suggestions of its effect to the true objective of the application or highlight under test – this will enable the venture partners to settle on the right choices, and enable the engineers to disengage and resolve distinguished mistakes.

References

Coghlan, D., & Brannick, T. (2014). Doing action research in your own organization. Sage.

HEAGNEY, J. (2016). AN OVERVIEW OF PROJECT MANAGEMENT. In Fundamentals of Project Management (pp. 1-24). New York; Atlanta; Brussels; Chicago; Mexico City; San Francisco; Shanghai; Tokyo; Toronto; Washington, D.C.: AMACOM Division of American Management Association International Retrieved from https://www.jstor.org/stable/j.ctt1d2dpw4.5

Too, E. G., & Weaver, P. (2014). The management of project management: A conceptual framework for project governance. International Journal of Project Management, 32(8), 1382-1394.

Ngai, E. W. T., Suk, F. F. C., & Lo, S. Y. Y. (2017). Development of an RFID-based sushi management system: The case of a conveyor-belt sushi restaurant. International Journal of Production Economics, 112(2), 630-645

Ngai, E. W. T., Suk, F. F. C., & Lo, S. Y. Y. (2017). Development of an RFID-based sushi management system: The case of a conveyor-belt sushi restaurant. International Journal of Production Economics, 112(2), 630-645 Retrieved from https://www.jstor.org/stable/j.ctt1j0pt3f.31


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