Task 1
VTI group’s main strategy is to add an additional selling line by selling their products online and implementing an e-commerce strategy to increase market share and satisfy customer needs, thereby increasing overall profitability which will be in line with the company’s strategic direction.
Targets:
HR Goals
Recruitment
Recruiting 8 online sales and customer service staff to manage online customers and out of this, 4 could be recruited from to office existing stores as few stores are over staffed. It is important that VTI performs internal recruitment before doing external recruitment. This involves analysing the business plan or maintaining contact with operational managers about their requirements. Recruitment activities need to be timed to allow for the recruitment process and any training activities required to make the personnel ‘job ready’ when needed.
Training
Since entry level, low-skill jobs are usually easier to fill than positions for skilled employees, training existing staff to meet future needs is a valuable strategy. These employees can then be monitored to identify suitable candidates for training and development to move into more skilled positions. These individuals may be identified at the initial recruitment phase or through their work appraisals. This process of identifying and training internal personnel to fill vacancies is also called succession planning.
Internships
The strategy of setting up recruitment centres at universities and other training organisations is very similar to the way national sporting associations recruit; they source the best candidates before anyone else has the chance to do so. Usually the organisation first in with the best offer gets the recruit. Selecting the candidate with the best potential and signing them up for an internship allows the organisation to prepare them for a graduate role while they are assisted through their studies.
Pay and reward
Constant changes in legislation or changes within the market may wish a definite approach to pay and reward at within the organisation. These strategies ought to be economical or modernised to mirror current trade norms and thus the expectations of the personnel.
Professionalism
When representing VTI group, staff should dress and behave appropriately. Employees should choose to dress in a manner which presents a professional image to the public and is respectful to others. Excessive use of profanity is neither professional nor respectful to co-workers and will not be tolerated.
Hours of work
The regular office house of VTI groups will be 8am to 4:30pm Monday through Friday with core operational hours being 9am to 3:30pm. During core hours it is expected that more stuff will be available. All employees are expected to work 7.5 hours per day.
Strategic HR planning should not be placed in isolation from what's happening outside VTI. To do so would be to miss opportunities and failed to take account of learn from a wide range of external factors. An environmental analysis would have to be taken place as part of the VTI’s overall strategic plan. Indeed it would be very unwise for VTI to plan for its future whilst ignoring what's around on around it.
Economic
Social
Political
Technological
Legislative
Commonwealth and state laws cover EEO and anti-discrimination in the workplace. All employees should be able to participate in and comply with a workplace free from discrimination and harassment. It is important that as a leader, you understand your rights and responsibilities under human rights and anti-discrimination law. By putting effective anti-discrimination and anti-harassment procedures in place in your team, you can ensure compliance with the law. The Australian Human Rights Commission can provide information and advice for workplaces and the Fair Work Ombudsman provides resources about how to prevent discrimination in the workplace.
Technology is advancing at a rapid pace. The job roles in VTI that exist now are not appropriate in the future due to technology advances as it is focusing on E-commerce. When considering the HR strategy planning process it is important to consider how technological advances might change the ways of working. When considering the impact of Technology on job roles it may be useful to think in terms of how the technology will affect:
Digital technology will enable workers to work from remote locations to exchange data more quickly. This efficiency will increase the productivity of VTI group. This will not impact on the number of workers but it will impact a significant way of working which will lead to changes and procedures in HR planning.
Task2
10:00am: Introduction
10:15am: Objectives and targets discussed
10:30am: Internal and External environments were analysed
11:15am: Current Employees skills
11:45am: Discussed additional human resource requirement
12:30pm: Discussed cost-benefit analysis of new technologies
1:00pm: Agree on HR philosophies, values and policies with relevant managers
1:20pm: Discussed recruiting options
2:00pm: Conclude the meeting
Objectives
KPIs
VTI group wishes to maintain a work environment that fosters personal and professional growth for all employees. Maintaining such an environment is responsibility of every staff person. Because of their role, managers and supervisors have additional responsibility to lead in a manner which fosters an environment of respect for each person
Cost of E-commerce strategy |
|
Resource |
Costs |
Plant and equipment |
Delivery Trucks $75,000X6=$450,000 Forklifts $20,000X3=$60,000 |
Promotional Costs |
$500,000 |
Web Developlers |
Contractors $2000X50=$100,000 |
Staff Training |
Online customer service training $3000 per staff $3000X8=24,000 |
Cost of E-commerce strategy (initial investment) |
|
Resource |
Costs |
Recruitment cost |
$30,000 |
Management change leadership training for store managers and team leaders |
$3000 each = 1 Melbourne CBD store manager, 4 Melbourne CBD team leaders, 1 Melbourne Suburban Store manager and 3 subarban team leaders X $2000=$27,000 |
Warhouse and office reconfiguration |
$50,000 |
Total |
$1,241,000 |
Additional Staff:
$55,000 year average = (4+4+6) x $55,000=$770,000 per year for 3 years=$2,310,000
Benefits
Year 1 |
Year 2 |
Year 3 |
|
Cash flow from operations (minus ongoing operational costs associated with e-commerce such as additional staffing |
$500,000 |
$700,000 |
$1,000,000 |
Present value of futute cash flows (discount future cash flows with respect to opportunity cost, inflation) |
$420,000+$600,000+$880,000=$1,900,000 |
||
Present value of initial investment |
$1,241,000 |
||
Profitability index |
1.53 |
There are several options available for the provision of HR services including:
Risk |
Risk Treatment |
Contingencies |
Training program not adequate to cover required skills and knowledge |
Provide intensive training sessions to develop online skills. |
Hiring External contractors to fill in temporary positions |
Training too short and insufficient to be effective |
Evaluate employees corresponding to training and provide extra days if necessary. |
Hiring skilled professionals and providing them with the best training |
Staff unable to perform roles due to lack of support in job roles and on-going training, coaching |
Constantly re-enforce objectives and company culture with the new and existing teams. |
Outsource skilled professional in E-Commerce and web development |
Website downtime contributes to increased service and sales disruptions |
Fix issues immediately not to lose any online sales |
Automating online services and hiring skilled engineers to fix issues. |
Sales continue to perform under target |
Use web analytics to predict and understand customer behaviour |
Due to constant changes in customer needs, keeping up with trends in online sales. |
Task 3
All roles for implementing the strategic HR plan must be clearly described, explained and agreed to. This can be achieved by creating a matrix that defines roles, expectations and levels of accountability. The following is an example of a responsibility matrix that outlines key roles and responsibilities in a development plan. This matrix allows you to clearly identify and communicate who is responsible for what part of the implementation process:
Core Activities |
|||||
Roles |
Implementation plan and development |
Budget |
Communication and engagement |
Implementation |
Evaluation |
HR director |
A,I |
A |
A |
A |
A |
HR manager |
R,C |
R,C |
R,C |
R,C |
R,C |
HR team leader 1 |
C |
C |
A,C |
R |
C |
HR team leader 2 |
C |
C |
C |
C |
C |
Leaders/Area managers |
I |
I |
I,C |
I |
I,C |
The schedule should include the activities required to implement the HR strategies and services, with assignment of each activity to HR team members. Start and completion dates for each activity and the required resources should also be identified. The HR team should identify a number of milestones, or achievement dates, throughout the implementation process. A milestone might be the approved design for the restructure of the marketing team. These milestones need to be monitored to ensure activities and tasks are tracking according to identified organisational time frames. The schedule is often presented in the form of a table, but some managers may develop a Gantt chart. The bar shows activity start, duration and completion, so long as the project manager regularly updates the chart.
To get employee engagement right, VTI group must start with this question and ask it regularly. It's undoubtedly the most direct of questions to ask employees regarding workplace satisfaction. Regularly finding out where your company’s morale falls on the 10-point scale allows you to track morale over time. The key, however, is consistency.
How likely an employee would refer someone is a reflection on how satisfied this person is at their job. If they’re unhappy with their job, you can bet they don’t have much good to say to their friends about the company.
Employees who get the opportunity to continually develop are twice as likely to say they will spend their career with their company. Find out if your workers have a clear understanding of what lies ahead of them. If their answers are negative, VTI group needs to start offering developmental opportunities to prevent people from quitting in rapid succession.
Employees need to balance work and their personal life in order to be productive and engaged. If employees are feeling lopsided, then that’s a red flag that signals burnout is right around the corner.
Bad communication, lack of transparency, feeling unvalued — these can all be uncovered by asking this question. Responses to this ultra-insightful of engagement questions will inform you if your employees feel like they’re there to stay or if there are underlying issues that are driving them to look elsewhere for work.
Questions to ask employees about their manager
Our research has revealed that only 21% of employees feel strongly valued at work. Use this question to gauge how valued workers in your organization are feeling.
Find out how the leadership team is doing with recognizing their employees. If the majority of workers have said they’ve gone more than two weeks without recognition, there’s a good chance morale is dropping. And that can lead to disengagement, loss of productivity, and attrition.
Feeling valued at work is a huge motivator. This question will help uncover if leaders (or peers) have missed the mark when it comes to recognition. If employees don't feel their hard work is properly recognized, you can work together to find a solution to this problem.
Employee Retention
Employees want to work at a place that will nurture their desire for growth. The more opportunities for growth your organization can offer, the longer employees will stick around.
This is a tricky question — the happier an employee is at their current job, the more likely they would be to reapply to that very same position. So if an employee rates on the lower end of the spectrum then they’re most likely unhappy and won’t be at the job for long.
A question like this is pretty self-explanatory. However, it can say a lot about your retention rate. If a majority of your employees are saying they don’t see themselves working here in one year, you’ve got some changes to make.
No one wants to work at a place that ignores their employees. When leaders don’t take feedback or suggestions seriously, it shows that they’re not committed to making improvements. And frankly, it makes employees feel unvalued.
A number of methods can be used to measure the progress of the strategic HR plan, but a commonly used technique is to perform variance analysis between the planned and actual performance outcomes. VTI can compare metrics results from the period before introducing the service to the period post-implementation. The HRMS should be able to generate variance reports related to services performance. VTI can also gather feedback evidence from discussions and surveys to determine reasons for variances. One of the key activities of the implementation process is monitoring the budget allocated to the strategic HR plan.
Monitor the budget
Monitoring the HR budget is an essential process as it allows you to identify how the HR function is tracking based on its spending. This will give you an indication of whether or not the HR strategies are effective. Variance analysis is the key method used to monitor budget performance, where the planned amounts of funds used are compared against the actual amount used. The root causes of variances or issues identified from qualitative data need to be determined and addressed. For example, if there is a significant decrease in the use of WHS training funds from one month to the next, it may be due to a problem with managers ensuring staff are undertaking their required training.
Milestones review
A review of the effect of any barriers to reaching milestones is also required. If objectives or milestones are not reached, you need to identify the reasons why and develop solutions to the challenges and issues, which may include implementing new or additional actions. For example, if a target is to have 95 per cent of staff using the self-service function by month six of introduction, and your HR system reports indicate that only 80 per cent have used the service, you would follow up with a discussion with managers and perhaps an online survey of employees. Feedback may indicate that some of the self-service features are difficult to use. This will mean that features will need to be redesigned, and training on how to use the new features will need to be implemented. Another example might be that the wrong metrics are being used to determine results, and new metrics will need to be identified to effectively measure performance. Any adjustments will need to ensure that corrective action activities and tasks are incorporated into the plan and that the changes are communicated effectively to all stakeholders. It is important to note that corrective actions will generally need to be approved by senior management.
The most stringent planning process can still be affected by unforeseen circumstances. A range of factors may affect implementation of the strategic HR plan, including changes in both the internal and external environments. Here are some of changes and impacts.
Changes
Impact
The changes mentioned would require adjustments to the implementation plan, such as:
The plan has introduced changes to increase productivity, improve staff morale, decrease the number of staff, increase workforce diversity, provide a staff incentive scheme or offer redundancies. Corresponding changes may have involved a restructure or the introduction of a reward system, a redundancy program, a redeployment scheme or a training and development program.
The outlined objectives of VTI are increasing market share and profit through the new internet store of the corporate. The performance of the online store has been effective up until currently and also the teams are performing effectively. The new employees might find it troublesome to cope up with the prevailing teams however the management has determined to begin associate informal program for new recruits. Up until currently the profits haven't increased as a result of the new store is functioning on the purpose of break-even however the feedback coming back from the shoppers is positive and it's expected within the next around the company can begin to form profits and lower their operational costs.
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