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Transport and Tourism

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Discuss about the Transport and Tourism.

Answer:

An in depth analysis of relationship between tourism and transport through a comparative analysis of the city circle tram and the Melbourne visitor shuttle

The relationship between the transport services and tourism is analyzed when a comparison between the city circle tram and Melbourne visitor shuttle. The tourism industry has gained a better opportunity while giving a transport to the visitors. The Melbourne visitor shuttle is mainly a tourist oriented and a bus service that gives transport in Melbourne city Australia. A driver bus operates the bus and helps visitors to travel all along at any part of the city. The service provided is in turn of the fund that is received through the government and the roadway congestion (Gnanapala, 2012).

The route from the bus mainly encircles the middle of the Melbourne central business district and has an anti clockwise Carlton direction with almost 13 stops that has a tourist destination all over the city. This service runs with the daily of an interval of 30 minutes and the timings are from 9 am to 4 pm. It mainly helps to provide the running commentary that has Melbourne city
attraction and it had a similar service, but on a different route when a City Circle Tram is compared while talking about transport and tourism activity (Zabkar, Brencic & Dmitrovic, 2010).

History of Transport and Tourism


There was an idea of the government of Australia to find a loop service that operates from the north loop to the south loop that covers almost the attractive destinations of the Melbourne city. This was the concept that was examined and it well went when, after 1990 since the tram service was proposed by the complement service of the Melbourne city shuttle. The tram service was majorly for visitors and local people who can even travel at some criteria. The city tram is a loop service that’s widely operates in the east west.

This is a similarity when the detailed proposal was actually framed for the better services that are provided by the government. This presented what the north, south loop service was provided by the shuttle and the east west loop service is provided by the city tram that engages and covers the destination accordingly (Sparks & Pan, 2009). The service was commenced long back and this resulted in the detailed proposal that was in the year 2005 which helped the government to the council the development and the planning of the committee section.


While talking about the city service there were some criticism that were being given for the shuttle service and this was the submission that was given by the Melbourne Transport Strategy while providing a bus service from the bus association which was a prior when the service was established (Wang, Zhang, Gu & Zhen, 2009). The service engaged into the concerns that have raised the duplication of tram services and the bus service that again encouraged the commuters that made them to park outside the restricted zone and there were failures. According to a report there were additional complications that led to a disturbance of the service for tourists (Kotler, Bowen & Makens, 2010).

The tourism department and the transport department have solved these issues that resulted into the respondents of some critic’s situation by generally engaging into the council with the money generated from the fund that laid to heavy parking charges that were levied. The tourist shuttle and a tram are again the transport service that is gone all around the city with its destinations for tourists and the visitors that engage into exploring the city. In the mid of 2007, there was some contract between the transport service and the tourism department both under consideration while taking a common background for economic development and this state that the renewal of the contracts have made things easy going to the city.

The driver bus lines and the contract services provided are well framed in favour with the national bus company which was actually an original operation with several other services for visitors travelling to Australia. There is an in depth comparison and a relationship that states about the tourist activity and transport facility when taking into account the economic aspects of Australia. The bus service on the initial stage was actually free for the tourists, but gradually levying some taxes, the government decided to get some pass and it covered a large amount of around 1.8 million dollars that will subscribed in the very next year. In the year 2013, people used to pay around 5 dollars per fare for the trips and the shuttle service which was actually unlimited for a day.

Tourists and Transport

The benefits and the advantages attached herein are very much related when the economic development plans are prepared with its various aspects of considering the free service to the visitors by the government. Similar kind of services is given when the transport and tourism activity is analyzed by Melbourne shuttle and city circle tram. The main activity and operations are similar when there is a comparison of the tourist and a transport service activity. The Melbourne visitor shuttle has some tourist’s destinations and attractions that are for tourists and even as a transport service for people going of Melbourne (Wu & Liang, 2009). The Melbourne visitor shuttle starts from a stop at arts Precint that is a national gallery which is called as NGV International. It has Australian Centre that is a contemporary art and a state theatre which entertains the destination spot.

The other stop 2 enjoys at the federation square and the tourist the federation square that engages the Melbourne visitor center that is actually an Australian center that has the moving image and is even a Birrarung Marr. The third stop has sports Precint that is open except on the MCG event programs that are arranged on particular dates. Rod Laver Arena is again the inclusion of the tourist spot with the Melbourne Park and even as an Olympic park that enroots the Melbourne cricket ground with the fotzroy gardens.


The Melbourne visitor shuttle has a fourth step at the Chinatown and actually a district, theatres with the majesty’s theatre and along with comedy theatre and a princess theatre which entertains the visitor. Again the shuttle along stops at the Melbourne museum that has a royal exhibition building and even the Carlton gardens that the tourist enjoy being around with the old Melbourne Gaol. The next is the Lygon street Precint along with the University of Melbourne which is the tourist spot even (Hasegawa, 2010). The Queen Victoria market is the very next stop that helps tourists to travel and explore the city with the transport service they are provided with an ease. This states that the transport and tourism service are interrelated and there is full support from the government to look around and explore things around the city.

The waterfront city, docklands and this stop even include the Flagstaff gardens where tourists and visitors spend a lot time. The William street and the Melbourne aquarium on its 11th stop has a next destination in the Melbourne city shuttle. The shuttle has an interval that takes a tourists for its destinations and even it is a transport service for the local people to travel to their particular destination (Ladhari, Bruna & Morales, 2008). The nearby areas that the Melbourne shuttle travels help the local people to get their transport. The shuttle takes to the next destination towards the Southbank and a river called Yarra. This includes the Southgate and crown casino with the Eureka Skydeck. The entertainment complex is even a stop where the convention centres and the maritime museum is a part of the destination for tourism service. 

The relationship between the transport and the tourism service are related as Australian government has provided some benefits through the city circle tram and even a Melbourne visitor shuttle for free services. The free services that are actually nominal pay rates have been engaged to gather lot of attention towards the local people and the visitors. Tourists have the facility for their entertainment whereas the transport service is mutually engaged to perform for the economic development of the city and thereby the country Australia (Kim & Lee, 2010). The world loves Melbourne and the transport services are an extra benefit for the people travelling to the city with its full fledged festivals and a mutual congruence is accepted while riveting the climax with the tourist’s destinations. With the city circle tram, the tourists travel to the route that has flinders and Latrobe Sts, Spring Docklands and then round that Melbourne city with a different route while comparing to the visitor shuttle. This shows that different route can be selected while both the transport services cover the city of Melbourne.

References

Gnanapala, W.K.A.C. (2012). “Destination Satisfaction and Behavioral Intentions of the Tourists: A Study on Sri Lanka.” Wayamba Journal of Management, Vol. 3, No. 1, pp. 37-55.

Hasegawa, H. (2010). “Analyzing Tourists’ Satisfaction: A Multivariate Ordered Probit Approach.” Tourism Management, Vol. 31, pp. 86-97.

Kim, Y.K. & Lee, H.R. (2010). “Customer Satisfaction Using Low Cost Carriers.” Tourism Management, Vol. 32, No. 2, pp. 235-243.

Kotler, P. Bowen, J. T. & Makens, J. C. (2010). “Marketing for Hospitality and Tourism (5th ed.).” New Jersey: Pearson Education.

Ladhari, R., Bruna, I., & Morales, M. (2008). “Determinants of Dining Satisfaction and Post-dining Behavioral Intentions.” International Journal of Hospitality Management, Vol. 27, pp. 563-573

Sparks, B. & Pan, G.W. (2009). “Chinese Outbound Tourists: Understanding their Attitudes, Constraints and use of Information Sources.” Tourism Management, Vol. 30, pp. 483- 494.

Wu, C. H. & Liang, R. (2009). “Effect of Experiential Value on Customer Satisfaction with Service Encounters in LuxuryHotel Restaurants.” International Journal of Hospitality Management, Vol. 28, pp. 586-593

Wang, X., Zhang, J., Gu, C. & Zhen, F. (2009). Examining Antecedents and Consequences of Tourist Satisfaction: A Structural Modeling Approach. Tsinghua Science & Technology, Vol. 14, No. 3, pp. 397-406.

Zabkar, V., Brencic, M. M. & Dmitrovic, T. (2010). “Modelling Perceived Quality, Visitor Satisfaction and Behavioral Intentions at the Destination Level.” Tourism Management, Vol. 31, pp. 537-546.

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