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AK1045 Marketing : Innovation Process Ad Increase

The assessment is asking you to analyse a range of organisational operational contexts to design innovation contributions and organisational changes which could be made to produce future innovative capacity and capability. 
 
Task 1 In task one you are being asked to identify areas or contexts in which you can make contributions to innovation to ensure future innovative capacity and capaty  1 Identify at least one (1) organisational operational context (operations, accounting, sales/marketing, HR, and risk management) where you consider innovation could be applied to enable future business capacity or capability. Using this chosen context:
 
a. Describe at least three (3) types of innovation opportunities to the business.
b. Outline the scope and framework of innovation 
 
Task 2 you are being asked to identify areas or contexts in which you can make contributions to organisational change to ensure future innovative capacity and capability. 1. Identify at least one (1) organisational operational context (operations, accounting, sales/marketing, HR, and risk management) you feel you can contribute towards for business organisational change. Using this chosen organisational change: 
 
a. Identify at least two ( 2) types of change opportunities to the business. 
b. Explain the processes involved in implementing organisational change.
c. Outline at least two (2) change management models suitable in implementing organisational change.
d. Describe at least three (3) benefits to the organisation if change was put into place in terms of how it will promote the achievement of the entity's operational objectives.
e. Apply at least one (1) change management strategy to implement each of the three (3) change opportunities. 

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