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Case Study & Lecture Notes For Business Canvas Model Of A Business Pla

Make business canvas model of a business plan.

Answer:

Problem

Solution

Value Propositions

Unfair Advantage

Customer Segments

  • Fluctuations in the prices of chemicals affect the prices of bio diesel
  • Difficulties

    in collecting the waste or used oil
  • Extra cost of transportation
  • With the increased demand, waste oil cannot be accumulated
  • In short run, conversion of bio diesel is expensive

 

  • Proper channel can be designed to collect the waste oil from sources
  • Municipal corporations arrange transportation facilities to collect waste oil from households
  • The above option can meet with the increased demand of oil in future too
  • Biodiesel offers triplet benefits i.e. environmental benefits, waste management and economic benefits.
  • It will sustain the environment by reducing the emission that can cause Asthma.
  • Can be used without using conversion method in or technologies in their engines.
  • Most economical substitute fuel
  • It meets most clean standard criteria
  • Increasing lubricity, high cetane and oxygen content at a high level

Extend the life of engines

Can use low quality used oil

Increase price with market demand

Household

Transporters

Industrialists

Farmers

Early Adopters

Households

Transporters

Key Partners

Key Activities

 

Channels

 
  • The restaurants, hotels, snack bars, cafeterias and lunch trucks
  • Transporters and logistics
  • Vendors or Equipments suppliers
  • Chemical Suppliers
  • To concentrate that while using the advance technology to extract the oil, it should be cost efficient to compete with other fuel alternatives.
  • Quality maintenance so that after using this alternative, customers may not switch to another product again. 
  • A company should focus on efficient supply chain and smooth flow of transportation and distribution channel.
  • Continuous R&D will improve the functionality, quality and cost efficiency of it.
  • Further, searching for efficient professional staff and complying all the legal laws are also other key activities for this business.
 
  • Marketing and promotions through websites
  • Create awareness through Newspaper
  • Articles through Magazines
  • Hoardings at public places and pump stations

Environmental committees and NGOs

 
 

Key Resources

  • Some bio diesel processing units for heating and mixing
  • Drum for keeping the unrefined oil, finished fuel, glycerin and other chemicals
  • Some container of various sizes for chemical pouring and waste glycerin and oil emulsion
  • some safety Equipments like face shield, gloves and apron
  • For smooth distribution and collection of oil, transportation facilities
   

Cost Structure

  

Revenue Streams

 
  • Under direct cost, Material, Labor and Plant Hire involves $111
  • The total of Recurrent Overheads is $203 ( involving site facilities, Plant & Equipment – site maintenance, Project management costs, Commercial expenses and QA and Safety expenses)
  • Non-recurrent overheads will be Establishment and mobilisation exp., Disestablishment and demobilisation exp, Project insurances exp, Professional fees that will cost $202
  • Owner cost will be $301
  • Contractor’s fees is $101
  
  • The byproduct while producing the bio diesel may be used as the secondary revenue stream like glycerin is used for making small soaps.
  • Methyl esters is another by product and revenue stream for biodiesel production
  • Instant payment from local sale
 


Reference

Asia Pacific Economic Corporation, 2009, Successful Business Models for New and Renewable

Energy Technology Implementation in APEC. APEC Energy Working Group, New Zeland

Benefits | Region 9: Biodiesel | US EPA. 2015. Benefits | Region 9: Biodiesel | US EPA. [ONLINE] Available at:https://www.epa.gov/region9/waste/biodiesel/benefits.html#eco. [Accessed 25 January 2015].

ElSolh, N.E.M, 2011. The Manufacture of Biodiesel from the used vegetable oil, Kassel.

Gerhard Knothe, J. Krahl, J. Van Gerpen , 2010 , Biodiesel Handbook (2nd Edition) by. Urbana IL: AOCS press

Mind of marketing: What is customer segmentation?. 2015. mind of marketing: What is customer segmentation?. [ONLINE] Available at:https://www.mindofmarketing.net/2007/05/customer-segmentation-why-exactly-does.html#.VMURoqGUc8o. [Accessed 25 January 2015].

Osterlander & Pigneur (2010), Business Model Generation. Wiley: NY

Sawhney,M., Wolcott, R.C. and Arroniz, I. 2006, ‘The 12 Different Ways for companies to Innovate’,MIT Sloan management review, vol.6, no.3

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