- Explain the concept of enterprise.
- Recognise the role of enterprise within a range of businesses.
Discuss the principles of developing an enterprise culture within businesses
Define and explain what is meant by the term 'enterprise.' Examine the organisation cultures of Facebook and Uber. To what extent do these companies exhibit an enterprise culture and entrepreneurial culture?
Aim to review a variety of sources on the topics of enterprise and entrepreneurial and enterprise culture. What has been written on the subject? How do sources compare? How are the concepts defined and explained?
- Explanation of the concept of enterprise with a definition
- Definition of enterprise and entrepreneurial culture
Provides a discussion of Facebook, including a background examination of the company.
History of Facebook
Case Study 2: Uber
History of Uber
Analysis of Facebook and Uber
Attempt to make a connection to enterprise and enterprise and entrepreneurial culture (as you would have explained and defined in the literature review). This should include:
Examination of Facebook's organisation culture
Uber's organisation culture
Findings and analysis
Discuss the implications of the information presented in the analysis of Facebook and Uber section. This should include:
A discussion of whether Facebook operates a enterprise/entrepreneurial culture
A discussion of whether Uber operates a enterprise/entrepreneurial culture